Join us at Archadeck and Case Design/Remodeling Halifax where we just won our 9th Consumer Choice Award in 2023 and were named Renovator of the Year 2022 by the Nova Scotia Home Builders’ Association.
We are looking for a Marketing Coordinator, this role comes with flexibility and opportunity to develop within the company. Help facilitate our continued success and steady flow of awards we’ve received over our 20 years of business in Nova Scotia as a high-end, full service, residential construction company!
Summary
As Marketing Coordinator, you will be responsible for marketing for both Archadeck of Nova Scotia, and Case Design/Remodeling Halifax. You will work with both owners of the companies, the franchisor head office marketing teams, and coordinate with marketing vendors.
You will be a key member of the team, and will ultimately be responsible for implementation, execution, reporting, and refinement of ongoing marketing efforts.
Scope
- Evaluate local marketing efforts, consult and collaborate with the franchisor to provide the best feedback and recommendations to help our location grow
- Execute and track marketing initiatives and creative performance to accomplish brand objectives
- Grass roots Marketing, project signage, fleet logos, door hangers, yard signs
- Online advertising including pay per click, Google Analytics, working with digital vendors
- Lead generation, and trade alliance building
- Social media advertising, regular posting using Hootsuite
- Coordinate with vendors for website optimization including website maintenance, content updates
- Use SEO - Search Engine Optimization and collaborate with consultants
- Print advertising including magazines, trade publications, newspapers, brochures, pamphlets
- Work with trade associations, public relations, press releases, content creation
- Radio, and Billboard Advertising
- Direct mailing, call tracking, Magazine Advertising
- Home shows, trade shows, coordination of seminars, and events
- Yellow pages, online, and print
- Responsible for award submissions
Qualifications
- Five years experience in the marketing field
- Post secondary education in marketing, communications, business, or related field is preferred
- Self-starter as you will be working fairly autonomously
- Microsoft office, and Adobe products knowledge
- Inbound, and digital marketing experience
- Versatile and adept at learning new technology, and marketing platforms
- Experience working with CRM systems, marketing automation, email campaigns, text campaigns, marketing reporting, writing and creating web content
- Comfort with budgeting, reporting, and leading initiatives is a plus
- Ability to see the bigger picture and work with details
- Ability to manage time and prioritize tasks effectively
Benefits
- Extended Health Coverage
- Flexible work environment
- Opportunity to grow and develop skills within the company
- Work autonomously
Archadeck and Case Design/Remodeling is fully committed to abiding by all equal opportunity employment standards. Our employment policies strictly prohibit all forms of discrimination on any of the grounds in relevant laws. All our employment practices are solely based on individual merit and our organization's needs at the time.
Job Types: Full-time, Permanent
Salary: $45,000.00-$55,000.00 per year
Benefits:
- Casual dress
- Company events
- Dental care
- Extended health care
- Life insurance
- Paid time off
- Vision care
Schedule:
Ability to commute/relocate:
- Halifax, NS: reliably commute or plan to relocate before starting work (required)
Experience:
- Grass Roots Marketing: 5 years (preferred)
- Digital marketing: 5 years (preferred)
Language:
Work Location: Hybrid remote in Halifax, NS