Future Buildings is seeking a results-driven Digital Marketing Specialist with advanced knowledge of Meta and Google Ads, along with a deep understanding of WordPress, SEO, digital advertising, conversion tracking, and website design. The ideal candidate will be responsible for developing and executing effective digital marketing strategies to drive online traffic, increase brand visibility, and ultimately boost conversion rates.
Key Responsibilities:
Website Management and SEO Optimization:
- Optimize our WordPress websites (www.futurebuildings.com and www.torosteelbuildings.com) for maximum SEO impact.
- Implement SEO best practices to improve organic search rankings and drive organic traffic.
- Perform keyword research to identify growth opportunities.
- Perform on-page and off-page SEO optimizations.
- Monitor website analytics to track performance and make data-driven decisions.
- Implement technical SEO enhancements.
Digital Advertising Management:
- Manage and optimize paid advertising campaigns on Meta and Google Ads.
- Create and manage advanced digital advertising campaigns on platforms such as Google Ads, Facebook, Meta, and other relevant channels.
- Monitor and analyze the performance of digital advertising campaigns, making adjustments to optimize ROI.
Content Creation and Marketing:
- Collaborate with the content team to create engaging and SEO-friendly blog posts and landing pages that align with marketing objectives.
- Promote content through various digital channels to maximize reach and engagement.
WordPress Website Design and Management:
- Use WordPress website design skills to create and update visually appealing and user-friendly web pages.
Qualifications:
- Proven experience as an SEO Specialist and WordPress Developer.
- Proficiency in WordPress development and customization.
- In-depth knowledge of SEO best practices and search engine algorithms.
- Hands-on experience with Meta and Google Ads campaigns.
- Strong analytical skills and the ability to use data to drive decision-making.
- Excellent written and verbal communication skills.
- Detail-oriented and able to work independently.
- Ability to meet deadlines and manage multiple projects simultaneously.
- Familiarity with HTML, CSS, and JavaScript is a plus.
- Certifications in SEO and Google Ads are a bonus.
Benefits:
- Competitive salary of $70,000 per year and opportunity to earn quarterly performance-based bonuses.
- Health and dental benefits.
- Opportunities for professional growth and development.
- Friendly and innovative work environment.
- Work with a forward-thinking team in a growing industry.
How to Apply:
If you have the skills and experience required for this position and are passionate about digital marketing, please submit your resume, cover letter, and portfolio (if applicable) to [email protected].
Future Buildings is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration regardless of race, colour, religion, gender, gender identity, sexual orientation, national origin, disability, or age.
Job Types: Casual, Permanent, Full-time
Salary: $70,000.00 per year
Benefits:
- Casual dress
- Company events
- Dental care
- Disability insurance
- Extended health care
- Life insurance
- On-site gym
- On-site parking
- Paid time off
- Vision care
Flexible Language Requirement:
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
Ability to commute/relocate:
- Markham, ON L3R 5V2: reliably commute or plan to relocate before starting work (required)
Experience:
- Marketing: 5 years (preferred)
- SEO tools: 5 years (preferred)
- Google Ads: 5 years (preferred)
- WordPress: 5 years (preferred)
- Digital marketing: 5 years (preferred)
Work Location: In person