Join our team at The Kitchen Barista, an independent retailer specializing in coffee machines, accessories, and kitchen appliances. Located in Vaughan, Canada, we operate a showroom and manage a business focused on e-commerce sales at thekitchenbarista.com.
Responsibilities:
- Manage and optimize Google Ads campaigns, with a specific emphasis on Google Shopping Ads, to generate website traffic and increase conversions.
- Conduct pricing probes and competition research to ensure competitive positioning and implement effective pricing strategies.
- Monitor campaign performance using data-driven insights to make continuous improvements and maximize ROI.
- Stay updated with industry trends and emerging digital marketing opportunities to stay ahead of the competition.
- (Optional) Create visually appealing graphics for email newsletters and social media ads.
- (Optional) Add features to the Shopify-based website
Requirements:
While we expect candidates to have proficiency in some of the mentioned requirements, we are open to candidates who are willing to learn and grow in areas where they may have limited experience.
- Proficiency in managing Shopify-based e-commerce platforms
- Experience and expertise in Google Ads, including campaign setup, optimization, and performance analysis.
- Familiarity with Facebook Ads, including the ability to create and manage effective campaigns.
- Familiarity with email marketing platforms like Klaviyo for creating and managing email campaigns.
- Proficiency in graphic design using tools such as Affinity Designer or Adobe Illustrator.
- (Optional) Basic understanding of web development principles, with the ability to make occasional website updates and improvements, including knowledge of Shopify liquid coding for customizations and theme modifications.
- (Optional) Knowledge of Python or similar scripting language.
- Strong problem-solving and analytical skills, with the ability to make data-driven decisions.
- Excellent analytical and problem-solving skills.
- Strong attention to detail and ability to manage multiple projects simultaneously.
- Independent and proactive mindset with the ability to take ownership of projects.
- Excellent communication and teamwork abilities.
- Bonus points for any coffee enthusiasts!
At The Kitchen Barista, we foster an environment of innovation and collaboration, where your expertise and ideas will be valued. As a digital marketing specialist, you will play a crucial role in driving our online presence and generating sales. If you are passionate about digital marketing, have a creative mindset, and thrive in leadership positions, we would love to hear from you. Please submit your resume, portfolio, and a brief cover letter highlighting your relevant experience.
Note: The salary range for this position is competitive and will be based on qualifications and experience.
Job Type: Full-time
Salary: $17-25 per hour
Schedule:
Ability to commute/relocate:
- Concord, ON L4K 1X9: reliably commute or plan to relocate before starting work (required)
Work Location: In person
Job Type: Full-time
Salary: $17.00-$25.00 per hour
Schedule:
Ability to commute/relocate:
- Concord, ON L4K 1X9: reliably commute or plan to relocate before starting work (required)
Education:
- Secondary School (preferred)
Work Location: In person