BUSINESS DEVELOPMENT
COORDINATOR
Murray GM Buick Penticton
Position Summary
The Business Development Coordinator:
• Basic knowledge of automotive systems, prices, models, series, options, and other
variations of the manufacturer's products
- Demonstrate sensitivity toward customers and strong interest in exceeding
customers' expectations
- Is capable of addressing customer hesitation and resistance
- Present positive image of dealership in mode of dress and helpful, friendly attitude
- Works with all departments in the dealership and monitors daily CRM activities
What the Worker is Like
The Business Development Coordinator:
• Is a decisive person who is genuinely customer-oriented and has the ability to
readily establish rapport with customers
- Project a professional company image through telephone interaction and written
communication
- Must have strong organizational skills and is an accomplished self-manager when it
comes to using time productively
- Well developed team member skills
- Working knowledge of computerized software systems
- Well developed customer service and telephone skills
Business Skills Required
• Ability to converse with customers to discuss needs and direct appropriately within
the dealership
- Ability to effectively relate to customers of all backgrounds, establish rapport and
focus on customer enthusiasm
- Knowledge of telephone/e-mail techniques and etiquette
- Knowledge of sales/service procedures, processes, and follow-up
- Basic knowledge of company products (prices, models, series, options, warranties,
vehicle maintenance, colors, standard equipment, specifications)
