Hybrid Work Model
This position can be based anywhere in Canada
WHY JOIN THE CANADIAN CANCER SOCIETY (CCS)?
The Canadian Cancer Society works tirelessly to save and improve lives. We fund the brightest minds in cancer research. We provide a compassionate support system for all those affected by cancer, across Canada and for all types of cancer. As the voice for people who care about cancer, we work with governments to shape a healthier society. No other organization does all that we do to make lives better today and transform the future of cancer forever.
Help us make a difference.
COME AS YOU ARE
At CCS, we embrace everyone’s uniqueness and recognize the strength that lies in differences. We believe in the power of our collective potential and strive to achieve a more diverse, inclusive, and equitable workplace to empower and create opportunities for all. We welcome and encourage applications from all qualified candidates regardless of their gender, age, religion, race, ethnicity, and nationality. Particularly equity deserving groups, such as members of the BIPOC, and 2SLGBTQI+ communities, people living with disabilities, veterans, and anyone who may contribute to the further diversification of the Canadian Cancer Society. Together we unite and inspire all Canadians to change the future of cancer.
JOB OVERVIEW
The Canadian Cancer Society (CCS) is looking for someone to support and grow the digital content activities of the organization, with a focus on improving our storytelling across digital platforms and channels, enhancing our visibility in search engines, and curating compelling content that helps support our organizational goals.
The Digital Content Specialist will be responsible for developing content for the national website cancer.ca across multiple levels of the organization and supporting regional fundraising campaigns to support fundraising activities, donor engagement and retention, as well as promote the organization’s efforts to inspire donors to fund cancer research through the effective communication of mission delivery. They will also help shape the voice of CCS over digital channels, helping develop processes and protocols around digital engagement at the organization. The successful candidate will work collaboratively across the digital team and the organization to develop innovative ways to tell our story, promote our brand and engage our audience.
WHAT YOU’LL BE DOING:
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Write, edit, and review campaign specific content for digital channels including web, email and social media
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Write compelling blog content to engage our audiences in the work that CCS does and analyze its performance providing reporting as needed
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Write content to support the promotion of blogs on cancer.ca
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Create, curate and update digital content for our cancer.ca website using our content management system, as required
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Provide SEO support and subject matter expertise including leading or collaborating with stakeholders on SEO projects, monitoring and analyzing the SEO performance of cancer.ca, making sure content is optimized for keywords
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Regularly audit and review content on the website to determine if updates are required
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Suggest enhancements to cancer.ca to improve the user experience and engagement
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Meet with subject-matter experts for concurrence as to content changes Help with digital copywriting for large national campaigns and smaller campaigns as needed
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Work across internal teams to coordinate content creation and distribution to align with organizational priorities
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In partnership with the Manager, Digital Content, create and produce resources to support the ongoing management of content creation for the website
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Ensure brand consistency, adherence to CCS best practices and high-quality writing across various digital channels
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Collaborate with internal teams (marketing, communications and digital) and actively participate in project briefings
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Assist with other duties as required
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Actively contribute to our culture of justice, belonging, equity, diversity, and inclusion by ensuring that all staff feel represented and heard regardless of their gender, age, religion, ethnicity, and nationality or race
EDUCATION & QUALIFICATIONS:
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University or college degree with 2-4 years’ experience in a digital writing role
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Experience creating and curating content for online platforms
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Storytelling and creativity is a must
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Experience working with a content management system. Experience with Sitecore is considered an asset.
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Strong understanding of website technology, social and email marketing including UX writing and AODA compliance
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Strong understanding and experience with SEO and SEO best practices; experience working with Siteimprove is considered an asset
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Proven working experience in social media, digital and email content creation
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Deadline-driven multi-tasker with a strong attention to detail
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Basic design skills considered an asset
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Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions
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Must have strong copywriting and editing skills in English (French is an asset)
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Excellent organizational skills
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Ability to work as a team player and demonstrate personal initiative to complete the work
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Ability to operate in a fast-paced environment with changing priorities
WHAT YOU CAN EXPECT FROM US:
CCS offers meaningful opportunities to help make a difference in the lives of Canadians with cancer, their caregivers, families and communities. We are committed to building and nurturing an inclusive community for our employees by highlighting their unique experiences. We value diverse skills and strongly encourage applications from all qualified candidates. CCS is committed to fostering a culture that is inspiring, supportive and exemplifies our core values:
COURAGEOUS UNITED CARING RIGOROUS
In return for your skills and dedication, we offer an attractive compensation package that encompasses a competitive salary, excellent benefits, which include paid parental leave, paid family sick time and health insurance, and the opportunity to have a rewarding employment experience where your contributions can make a true difference every day.
HOW TO APPLY:
Qualified candidates are invited to submit their resume, cover letter, writing samples and salary expectations by September 26, 2023.
For internal candidates, this position is assigned to salary band 4.
CCS is committed to employment equity and encourages applications from all qualified candidates. In accordance with the local provincial Accessibility Act, accommodation will be provided as requested throughout the recruitment process. We want to make the interview process a great experience for you!
We thank all candidates for their interest and advise that only those selected for an interview will be contacted.
Please note that in keeping with the mandate of CCS to model and promote healthy lifestyles, employees are not permitted to smoke in or about CCS premises or while carrying out CCS business.
As an employer, occupational health and safety legislation requires that we protect our workers from health and safety risks in the workplace. CCS has implemented a mandatory vaccination policy requiring that all staff who work in any of our physical workplaces must be fully vaccinated against COVID-19. All employees will need to attest to their vaccination status through a secure online form or automated applications. Reasonable accommodation and remote working will be discussed on a case-by-case basis.
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